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What Is the 80/20 Rule in SEO? What Your SEO Vendor Should Do to Drive More Leads

Posted on October 4, 2026 by Bob Ottaway

If you pay an SEO company every month, you have probably seen a report packed with activity: new blog posts, fixed warnings, keyword counts, charts that point up and to the right. But when you look at your phone...

Digital Marketing

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SEO vs. SEM: Are You Looking for a Search Engine Marketing Agency?

Posted on October 1, 2026 by Bob Ottaway

If you’ve started shopping for help getting found on Google, you’ve probably run into two similar-sounding acronyms: SEO and SEM. Agencies use them like everyone already knows the difference. Most business owners don’t. The terms overlap, and even marketers...

SEO Facts

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YELP IS IMPORTANT FOR AI MENTIONS

Posted on September 29, 2026 by Bob Ottaway

YELP IS IMPORTANT FOR AI MENTIONS The review platform Yelp has overnight become one of the most important entities for your companies lead generation. Forbes reports that Chat-GPT turned to Yelp since Google’s AI Competitors can’t liscence the data...

SEO Facts

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EVER WISHED YOU COULD CLONE YOURSELF?

Posted on September 15, 2026 by Bob Ottaway

EVER WISHED YOU COULD CLONE YOURSELF? Adding an AI Chatbot to your website isn’t exactly that, but it’s pretty close! Answers questions from prospects 24/7 Will be trained on your website or specific directions you give it Sells...

Digital Marketing

What Is an SEO Consultant and Do You Need One?

Posted on September 4, 2026 by Bob Ottaway

If you’ve spent any time trying to get your business found on Google, Claude or ChatGPT, you’ve probably come across the term “SEO consultant.” Maybe a friend recommended one, or you saw an ad promising to get you to...

Digital Marketing

Digital Marketing Consulting in Detroit

Posted on September 2, 2026 by Bob Ottaway

If you’re starting a new business in Detroit or have an existing business you want to grow, digital marketing consulting can help. Detroit’s economic prospects are trending positively and will continue to do so over the course of the...

SEO Facts

YOUR OPTIONS FOR DIGITAL ADVERTISING THIS SEPTEMBER

Posted on September 1, 2026 by Bob Ottaway

YOUR OPTIONS FOR DIGITAL ADVERTISING THIS SEPTEMBER Thinking about how you can promote your business this September? Here are our top digital advertising picks. Google Ads: There are 2.1-2.8 billion Google searches a day by people who are...

SEO Facts

Claude Now Watermarks All Content it Touches

Posted on August 18, 2026 by Bob Ottaway

Claude Now Watermarks All Content it Touches Claude is now leaving an invisible watermark on all content that is created or edited by the AI tool. Anthropic, Google, OpenAI, Meta, Microsoft and Mistral have all also agreed to create...

SEO Facts

You can now advertise and get leads directly in ChatGPT

Posted on August 6, 2026 by Bob Ottaway

We knew it was coming and now it is officially here. ChatGPT is now selling advertising space in user searches. If you’re familiar with Google Ads, ChatGPT Ads work in a similar way. You come up with a set...

SEO Facts

Google Remains at the Pole Position

Posted on July 24, 2026 by Bob Ottaway

With all of the excitement around LLMs like ChatGPT it’s important from time to time to recognize that Google is still by far and away the leader of the pack when it comes to search. Google sees 8.9...

What Is the 80/20 Rule in SEO? What Your SEO Vendor Should Do to Drive More Leads

SEO vs. SEM: Are You Looking for a Search Engine Marketing Agency?

YELP IS IMPORTANT FOR AI MENTIONS

EVER WISHED YOU COULD CLONE YOURSELF?

What Is an SEO Consultant and Do You Need One?

Digital Marketing Consulting in Detroit

YOUR OPTIONS FOR DIGITAL ADVERTISING THIS SEPTEMBER

Claude Now Watermarks All Content it Touches

You can now advertise and get leads directly in ChatGPT

Google Remains at the Pole Position

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