MIXED ECONOMY: The consumer seems to be stretched. The big headlines are about how great the economy is, and that seems to be influenced by the stock markets hitting new highs day after day. But on closer examination, it’s about 7 tech stocks that are responsible for the vast majority of the gains.
When you look at the consumer, they are struggling for the most part, especially at the lower end. Every fast food restaurant chain has a $3 or $5 or $7 Value Menu because people stopped buying. And, look at what retail stocks are on a tear: Walmart and Costco. And, who’s merging? Saks Fifth Avenue is acquiring Neiman-Marcus. Rite-Aid is closing hundreds of stores, as is Walgreen’s.
So make sure your website is providing content that can appeal to the value shopper today, especially if that is not usually your main focus.
MORTGAGE RATE REDUCTION IN SEPTEMBER?: If anything you sell has to do with the home, there may be good news. The Federal Reserve System is certainly not committed, but factors are beginning to align for such a rate cut. According to the CBOE Fed Ranker Probability Tool:
September Rate Cut Probability: 71%
November Rate Cut Probability: 88%
December Rate Cut Probability: 94%
With 60% of all mortgages at a 4% rate or under, homeowners need to see a lower rate to make a move to a new home within their budget.
Onward & Upward!
Check out: https://detroitseocompany.com/blog/seo-facts/be-careful-in-switching-seo-agencies/
