Michigan Web Developers and Designers

At Ottaway Digital, we are a prominent name in Internet Marketing, and we have the vast experience to create elegant, functional and thriving sites that increase lead generation and target your customers. Our web developers have the skill and know-how in all aspects of website development and design, from developing E-commerce shopping carts, to CMS, to custom design solutions. Whatever you require, Ottaway Digital can evaluate your needs and maximize your reach for your website and budget. And since we’re SEO specialists, all of our websites are programmed and designed to be Search Engine Optimized and lead generation machines from day one.

One of the many things our website developers keep in mind is the usability and functionality of the website. Ask yourself, can your customers easily navigate the site? Are mobile visitors better served with a stripped down mobile site? Or do they need the full functionality of a responsive web design? Does your site get in the way of a lead or sale? If you aren’t getting enough conversions from your website application, then it’s time to reevaluate what you are doing wrong.

Ottaway Digital has been creating user-friendly E-commerce for years. We have tackled large and small shopping carts, with various product lines from B2B commercial products to B2C retail catalogs. We integrate our shopping carts with Google Adwords, Merchant Center, Analytics, and Webmaster Tools so that all our clients have to do is focus on filling their orders. We streamline the checkout experience to minimize bounce rates, maximize purchases, and increase revenue. Finally, all of our experience with specific types of prospective buyers allows us to provide expert consultation on creating both new and returning customers.

The website developers at Ottaway Digital are well-versed in Content Management Systems (CMS). CMS allows the developer to create the shell of the site, add the content, and then hand it over to the customer to easily add/change/edit content as they see fit, without altering the design of the site. We recommend Content Management Systems to most of our clients because our extensive experience allows us to create even small sites for the same price as sites without CMS, and the client gains freedom from paying maintenance costs for minor changes, all at no extra charge.

It’s important to choose a company with knowledgeable web developers that know how a successful website ticks. Remember, it’s all about lead generation and conversions, functional but elegant designs, and website applications that make sense. For more information on any of our website development and design services, call us at (248) 637-4600.