HITCHHIKE ON YOUR COMPETITORS’ TRAFFIC
The pundits can say all they want about Google’s demise in Search, but they sure can’t knock what they’ve accomplished with the new, AI-boosted Google Ads. Here’s why:
- NO LONGER FOR BEGINNERS ONLY: The days of a non-technical, non-full-time Google Ads expert being able to set up fully functioning campaigns are long over.
- THE LEVEL OF SOPHISTICATION IS CHALLENGING: And getting even more challenging every day. As the saying goes, “Don’t try this at home.”
- WHAT’S DIFFERENT? More data. More tracking. More accountability.
- BIDDING FOR CONVERSIONS NOW: 20 years ago, and actually until fairly recently, AdWords were all about bidding for clicks. You still can, but what a waste.
- WHAT BIDDERS ARE MOST LIKELY TO CLICK? Once the Google machines have “learned” your website, they can better choose the prospects most likely to click through to your form or phone number.
- WHAT ABOUT YOUR COMPETITORS? Now we can even examine their traffic too, to improve your conversion rate even more.
- CUSTOMER MATCHING: Want your customers to work for you to get even more conversions? That’s now possible too.
- CONNECTING THE DOTS: Want to go even farther and tell Google Ads who actually bought from you? That’s possible as well.
This is all very high-level stuff, but we’re doing it every day for our clients who want total accountability and the lowest customer lead cost. It’s all out there, and we wanted you to know.
Onward & Upward!
PREPARE FOR THE LLMs:
- SEO BOOSTER Package
- Puts your name, address and phone in over 60 entities.
- $85/MO. (3 months minimum, month-to-month after that)
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