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CONTENT IS KING AT GOOGLE (1 minute read)

Posted on August 28, 2023 by Bob Ottaway

We know that you hear it from lots of people selling you SEO: Shortcuts, schemes, hacks, page design, colors, you name it. It’s out there. The fact is, Google is too smart for that now. They have trained their...

SEO Facts

SLOW TIMES ARE RIPE TO INCREASE MARKET SHARE

Posted on August 15, 2023 by Bob Ottaway

Many businesses are having a tough year, especially if they are related to home sales, real estate sales, interior design and furniture. We’re hearing that some are seasoned companies off widely in terms of year over year sales. Some...

Digital Marketing

MAXIMIZE LEADS WITH NEW GOOGLE ADWORDS FEATURES

Posted on August 8, 2023 by Bob Ottaway

If you’re somewhat familiar with buying AdWords, you’re probably familiar with buying “clicks.” Well, those days are over. Now you can buy “conversions.” How does Google do this? By using billions of pieces of data to get you the...

Sales Leads

NO ONLINE SALES LEADS SHORT-CUTS

Posted on August 1, 2023 by Bob Ottaway

We’re all looking for a shortcut. We’re all looking for an advantage. Up till now, there seemed to be some tricks or “hacks” in IT jargon. Those days are over, thanks to Google’s computer scientists. They’ve done an amazing...

Digital Marketing

GOOGLE WEBSITE RANKING PALOOZA

Posted on July 11, 2023 by Bob Ottaway

As we discussed two weeks ago, website rankings are in flux. It’s one thing for sites that are breaking the rules, or keyword stuffing or worse, but Google is now devaluing websites that, up till now, have performed very...

Digital Marketing

7 Benefits of White Label SEO

Posted on June 29, 2023 by Bob Ottaway

In today’s competitive digital landscape, businesses constantly seek effective strategies to improve their online presence and boost their visibility. One such strategy that has gained significant popularity is White Label SEO. White Label SEO has many benefits for agencies,...

Digital Marketing

WEBSITE LEADS SINKING? HERE’S WHY.

Posted on June 27, 2023 by Bob Ottaway

You are not alone! Google has been busy with updates over the past 5-6 months that have rocked many websites. Why? The “Helpful Content” update. It didn’t roll out all at one time, it has been in phases over...

Digital Marketing

NEED MORE LEADS? GOOGLE WITH AI

Posted on June 13, 2023 by Bob Ottaway

AI is the buzz, but Google Ads actually uses it. If your business is dependent on leads, now you can buy Conversions…not just Clicks. The process of setting up the campaigns is more tedious and time-consuming, but it’s worth...

SEO Facts

50%-65% OF SEARCHES ARE ZERO CLICK

Posted on May 23, 2023 by Bob Ottaway

“Zero-click searches may mean that users’ queries are resolved right on the results page.” Search Engine Land, George Nguyen, 03/22/21. As Google adds more and more features to its Search Engine Results Pages (SERP) your website’s listing gets pushed...

SEO News

The Impact of Artificial Intelligence on SEO

Posted on May 22, 2023 by Bob Ottaway

In case you haven’t noticed, the buzz around Artificial Intelligence (AI) is at an all-time high. OpenAI’s launch of ChatGPT has lit a fire under some of the internet power companies like Google and Microsoft, who are rushing to...

CONTENT IS KING AT GOOGLE (1 minute read)

SLOW TIMES ARE RIPE TO INCREASE MARKET SHARE

MAXIMIZE LEADS WITH NEW GOOGLE ADWORDS FEATURES

NO ONLINE SALES LEADS SHORT-CUTS

GOOGLE WEBSITE RANKING PALOOZA

7 Benefits of White Label SEO

WEBSITE LEADS SINKING? HERE’S WHY.

NEED MORE LEADS? GOOGLE WITH AI

50%-65% OF SEARCHES ARE ZERO CLICK

The Impact of Artificial Intelligence on SEO

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